Both of these are one-off press ads which were concepted, art directed and written by myself.
Ford Focus
The Ford Focus may be small but boy, is it mighty.
Ford Motobility
When voice command first came out, Ford and Motability embraced the potential it could offer disabled drivers.
Two headlines made it to the final decision. The second option was, “Music to your voice” - geddit? Music to your ears but it’s voice command..? I’ll see myself out.
